Carmax
They make pretty good commercials and have even better customer service. Carmax has slowly grown into a used car dealer powerhouse. They approached us in need of a library of marketing illustrations to help connect with their customers on a more human level. They needed something as fun as their TV spots, but accessible enough for the masses.
SERVICES PROVIDED
Illustration
Iconography
Art Direction
Color Design
“You rule man! Thanks for the hard work.”
- Matt, Carmax
Deliverables
Vehicle Illustration
Character Illustrations
Brand Icons
Brand Palette
